03 September 2010

無須深究的創意


已退休的中大教授李天命說過,創意其實好簡單,不用跳健腦,也不用飲奶粉,說穿了不過是四個字:重新組合。話未說完,這間位於科學園的Intuitive Automata 就將此四字真言融匯貫通,應用於重視「創意產業的香港高科技發展領域,甚至最近還取得華爾街日報舉辦之「亞洲創新大獎」。究竟他們研發了甚麼新穎有趣的東西呢?

答案是「說話」+「減肥餐單」+「機械人」=「互動減肥機械人」。這個名為Autom的創意產物,研發成本只是US$3,250,000而已,但竟然能儲存15,000種美國食物的卡路里資料(!),甚至可準確計算用家每餐吸收多少熱量(!!),從而達到平均每星期減1磅的驚人效果(!!!)

每部Autom以超值價約US$500出售,搶購潮似乎是無可避免了。可惜,香港的消費者太過精明,該公司的CEO只計劃於明年春季在美國推出市場,但暫時未有計劃在港推出。大家還是耐著性子,暫時用免費而儲存量只有225,000種食物的iPhone App - Calorie Counter 吧。

6 comments:

  1. A Chinese article in Libertines Pub, must be a first, directly linked to the creativity theme of the article!! Excellent!!

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  2. Icarus was the co-founder really. And this must have been his...4th posts? LOL!

    ReplyDelete
  3. Thank you for this nice information you provided. I enjoyed reading it.

    ReplyDelete

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